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蘋果iPhone6S銷量銳減 期待迷你手機挽救市場

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Credit Suisse says its Asia Tech Team has confirmed that Apple's has recently lowered its orders from suppliers, and that Apple now plans to build 70 million to 75 million iPhones in December and 45 million to 50 million iPhones in March..

瑞士信貸表示,蘋果的亞洲科技團隊已確認,最近蘋果已經削減了供應商的訂單,並計劃在12月生產7000萬到7500萬部手機,在明年3月生產4500萬到5000萬部手機。

But a potential miniature iPhone, rumored to be released early next year, could help boost iPhones sales, Credit Suisse says in the report.

瑞士信貸的報告中表示,傳聞可能會在明年初發布的迷你手機,將有助於提升iPhone的銷量。

蘋果iPhone6S銷量銳減 期待迷你手機挽救市場

In a previous report, Credit Suisse blamed the softer demand for the iPhone 6S on the lack of apps that really take advantage of the phone's new "3D Touch" feature.

在之前的報告裏,瑞士信貸曾譴責6S需求減弱是由於缺乏能充分發揮它新的“3D觸控”特色的應用。

But not all is lost, Credit Suisse says: People who have iPhones tend to keep them, and Apple's new iPhone installment plan program will put it into the hands of more people than ever before.

但蘋果6S也並非輸的一塌糊塗,瑞士信貸稱,那些擁有iPhone的人還是傾向於持有一臺6S,並且蘋果最新推出的分期付款計劃,將會把它送到比以往任何時候都都要多的人羣手中。

Plus, if Apple follows through with the rumors and releases a smaller, lower-cost four-inch-screen iPhone in the first half of next year, Credit Suisse says, it could open up the market and make the device appealing to a larger audience.

並且,如果恰如傳聞那樣,蘋果公司能在2016年上半年發佈一款更小巧,更低成本的4英寸手機,那麼它將進一步打開市場,吸引更多的用戶羣體。

And unlike what happened with Apple's iPhone 5C flop, a smaller iPhone would be enough unlike the current flagship 6S that it wouldn't confuse the market, according to the analysts.

據分析專家稱,新的迷你iPhone和曾經遭遇的失敗的iPhone 5C不同,更完全有別於當前的旗艦6S,它不會引起蘋果手機市場的混亂。