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2018最受歡迎的時尚趨勢!

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As 2018 draws to a close, it seems only right to reminisce about some of the biggest style moments of the year.

padding-bottom: 100%;">2018最受歡迎的時尚趨勢!

2018年已接近尾聲,似乎該回憶一下今年最令人印象深刻的幾個時尚瞬間了。

Online retailer ASOS has just unveiled its annual report, highlighting the most popular items and trends its customers have shopped this year.

線上零售商ASOS(一個全球性時尚服飾及美妝產品線上零售商)剛剛發佈了年報,着重介紹了今年最受其平臺顧客歡迎的產品和購買趨勢。

For those in the know, it should come as no surprise to learn that animal print is among one of ASOS’ best sellers with sales increasing by 233 per cent since last year.

那些瞭解時尚趨勢的人應該一點都不意外動物印花類產品成爲ASOS平臺的暢銷品之一。從去年起,這類產品的銷量上漲了233%。

Similarly, chunky, orthopaedic-style dad trainers have been hailed as the most popular shoe of the year across both menswear and womenswear.

同樣的,不論是男裝還是女裝,厚實且有矯形作用的老爹鞋被譽爲今年最受歡迎的鞋子。

ASOS also declared tiny sunglasses as the must-have accessory of the summer, having sold 10,000 pairs in January alone.

ASOS平臺還表示,小巧的太陽鏡是夏天必備的物件,單是一月份該平臺就賣出了1萬副太陽鏡。

Sales of jumpsuits also rose by 70 per cent, while tailoring sales went up 460 per cent and denim jeans by 23 per cent.

連衫褲的銷量也上漲了70%,而定製款褲子的銷量則上漲了460%,牛仔褲的銷量則上漲了23%。

The impact of Meghan Markle's status as the new fashion icon to follow had a huge impact on sales for the website in 2018, particularly after the Duchess wore the ASOS DESIGN Maternity Dress.

新晉時尚達人梅根·馬克爾的帶貨實力也對該網站2018年的銷量產生了巨大的影響,特別是在梅根王妃穿過ASOS設計的孕婦裙之後。

Following her appearance wearing the £38 number in New Zealand, sales jumped by more than 100 per cent, causing the dress to sell out twice.

梅根在新西蘭穿着這款售價38英鎊的裙子現身之後,這款裙子的銷量暴漲了一倍多,而且還兩度使這款裙子脫銷。

For men, floral shirts were up by 131 per cent, with ASOS revealing it sold more than 7,000 units of its Hawaiian-print styles, while sales on Cuban-heeled boots increased by 246 per cent.

在男裝方面,印花襯衫的銷量上漲了131%,據ASOS透露,該平臺賣出了七千多件夏威夷印花款襯衫,而中跟靴的銷量則上漲了246%。

Looking ahead to 2019, ASOS has also revealed its predictions for what we’ll be buying more of in the ensuing months.

對於2019年,ASOS也揭示了其預測中隨後幾個月更多人會購買的商品。

While cat-eye sunglasses were big for 2018, the retailer forecasts that visor styles will prove the most popular this summer, as will tie dye prints, short suits.

雖然2018年貓眼太陽鏡很受歡迎,但該零售商預測今年夏天遮陽款太陽鏡會最受歡迎,而且扎染印花款短袖套裝也會很受歡迎。

The shift towards more sustainable clothing is also reflected in the report, with the retailer revealing that 100 per cent of its ASOS DESIGN cotton-based jeans will be made from sustainably sourced cotton in 2019.

該零售商還在報告中表示,人們趨於選擇更具可持續性的服飾,而且該零售商還透露,2019年ASOS設計的棉質牛仔褲將100%用可持續採購的棉花製成。

(翻譯:Dlacus)