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阿迪達斯推出新款瑜伽服,竟是由海洋垃圾製成?

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An estimated 80 per cent of marine debris in the world’s oceans is made up of plastic. And sportswear giant Adidas is doing its best to turn the tide on this catastrophic development by releasing a third range of products made from recycled ocean plastic.

全球80%的海洋垃圾都是塑料類,運動服巨頭阿迪達斯正在努力扭轉災難,回收海洋塑料,做成新的產品。

Collaborating with Wanderlust, a yoga lifestyle brand, and Parley for the Oceans, an environmental initiative, the German brand has launched an entire range infused with recycled materials.

阿迪達斯和瑜伽生活品牌Wanderlust、環境保護組織Parley for the Oceans合作,發佈了用可回收材料製作的一系列服飾。

The 42-piece collection features a wide selection of items including crop tops, bomber jackets, leggings, onesies, shorts and gym bags.

這個系列包括露臍裝、短茄克、緊身褲、連體衣、短褲和運動包。

Each piece inspired by the power of the seas with graphic prints and a colour palette of muted greys, black and varying shades of blue.

海洋帶來的靈感系列都帶有圖案,色調以暗灰、暗黑和不同亮度的藍色爲主。

Prices range between £32.95 for a crop to £59.95 for yoga pants.

有32.95英鎊的上衣,也有59.95英鎊的瑜伽褲。

“We know our community of women are extremely passionate about environmental care,“ said Alison Stewart, senior director of Adidas Women's, in a statement.

阿迪達斯女款系列總監艾莉森·斯戴瓦(Alison Stewart)在聲明中說:“我知道阿迪達斯的女性客戶都對環境問題非常關注,”

padding-bottom: 66.56%;">阿迪達斯推出新款瑜伽服,竟是由海洋垃圾製成?

“Now, in our product they can make a difference to their practice and the planet at the same time.”

“現在,有了新產品,大家可以從行動上爲地球做出改變,這對身體健康也有好處。”

Last year, Adidas also launched a selection of trainers made from ocean plastic for its UltraBoost, UltraBoost X and UltraBoost Uncaged range.

去年,阿迪達斯也發佈過由海洋塑料製作的運動服系列,有UltraBoost、UltraBoost X和UltraBoost Uncaged。

Each pair was made from 11 plastic bottles and the laces, heel lining and sock covers were all made from other recycled materials.

每雙鞋由11個塑料瓶製成,鞋帶、鞋墊和襪子部分都由其他可回收材料製成。

They were such a hit that Adidas has already sold a million pairs.

這個系列引起了巨大反響,銷量已達100萬雙。

In a further bid to end pollution, the brand also traded plastic bags in its retail stores for paper ones and, as a result, is said to have eliminated almost 70 million plastic shopping bags.

爲了解決污染問題,阿迪達斯也在實體店裏把紙袋換成了塑料袋,據說避免了7千萬一次性購物袋的使用。