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阿里巴巴20億元投資酒類電商1919

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Alibaba Group Holding Ltd announced an investment of 2 billion yuan ($288 million) in Chinese liquor e-commerce retailer 1919 Wines & Spirits Platform, in a move aimed at tapping the lucrative yet unsaturated online-to-offline business of alcoholic drinks.

近日,阿里巴巴集團宣佈向中國白酒電商零售商1919酒類直供投資20億元(合2.88億美元)。因酒水行業獲益豐厚但是市場不飽和,此項舉措意在開發其線上線下的業務。

Chengdu-based 1919 Wine & Spirits will issue over 39.2 million new shares to a unit of Alibaba at a price of 50.9 yuan, according to the liquor merchant in a statement.

總部位於成都的1919酒類直供公司在聲明中表示,將以50.9元的價格向阿里巴巴發行超過3920萬股新股。

The proceeds raised in this round of financing will be used for expenditures, supplementary liquidity and repayment of bank loans.

本輪融資所得將用於支出、補充流動資金以及償還銀行貸款。

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Upon the transaction, Alibaba will hold 29 percent in the leading player of China's alcohol scene, becoming its second-largest shareholder.

在本次交易中,阿里巴巴將持有該中國酒類行業領軍企業29%的股份,成爲其第二大股東。

The capital injection can strengthen Alibaba's presence in the vast alcoholic drinks market in China, which is estimated by consultancy GlobalData to hit $450 billion by 2021.

此次注資將加強阿里巴巴在我國龐大的酒水飲料市場的影響力。據諮詢公司GlobalData估計,到2021年阿里巴巴在中國的酒水飲料市場規模將達到4500億美元。

Under the new tie-up, Alibaba promised to deliver alcohols purchased through its online sites in as fast as 19 minutes. This is thanks to 1919 Wines & Spirits's widespread presence with 1,200 offline stores.

在這次新的合作關係中,阿里巴巴承諾,消費者在其在線網站購買的酒類製品將在19分鐘內發貨。這要歸功於1919酒類直供公司已擁有的1200家線下商店。

Through investment and acquisitions, Alibaba is working to tighten grip on as many sectors as possible by merging online and offline resources through its so-called "New Retail" initiative.

阿里巴巴正依其所謂的“新零售”計劃,通過投資和收購,以合併在線和線下資源,努力加強對儘可能多的行業的控制。