最具價值中國品牌出爐 淘寶超越騰訊問鼎榜單
E-commerce giant Taobao has surpassed Tencent to become China's most valuable brand, according to a report released last Tuesday.
根據上週二發佈的報告顯示，電商巨頭淘寶超越騰訊，成爲最具價值的中國品牌。Taobao's brand value stands at 230 billion yuan (34 billion U.S. dollars), followed by China Mobile at 227 billion yuan, and Baidu at 218 billion yuan, according to Hurun Research Institute.
據胡潤研究所指出，淘寶品牌價值達到了2300億元人民幣（約合340億美元）名列第一，其次是價值2270億元的中國移動，第三是價值2180億元的百度。Last year's champion Tencent fell to fifth position at 210 billion yuan, as its instant messaging service WeChat was counted independently this year.
由於今年公司旗下即時通訊軟件微信是獨立計算的，所以去年的第一名騰訊以2100億元人民幣的價值跌到了第五的位置。
Wechat, which has 700 million users, debuted at seventh place on the list, with a brand value of 132 billion yuan.
擁有7億用戶的微信第一次登上了胡潤排行榜第七的位置，品牌價值達到了1320億元人民幣。
The combined brand value of the 200 listed Chinese companies reached 4.6 trillion yuan, up 7% year on year, and a record high.
200家上榜中國公司的品牌價值總和達4.6萬億元，同比增長7%，創歷年最高。The value of State-owned brands has decreased by about 3% on average, while those of private businesses are up by about 20% on average.
其中，國有品牌價值平均下跌約3%，而民營企業品牌價值平均上漲了約20%。Financial and property sectors have the most brands on the list, but technology brands recorded the biggest rise, with their average value increasing by about 59%.
金融、房地產是上榜品牌數量最多的行業，不過科技品牌的平均品牌價值漲幅最大，上漲了約59%。The rapid expansion of China's technology industry in recent years contributed to the growth, according to the institute.
據胡潤研究所表示，最近幾年中國科技產業的快速擴張導致了這一漲幅結果。
