全球首家NBA樂園今夏落戶上海
NBA China announced that the first NBA Playzone, a basketball-themed family entertainment center, will open in Shanghai this summer. The 1,500-square-meter destination will offer families a fun place to experience the NBA in new ways.
NBA中國近日宣佈，將於今夏在上海開設首家籃球主題的家庭娛樂中心。這家佔地1500平方米的地標將會爲家庭提供一個有趣的地點，以一種新的方式來體驗NBA。
Centrally located in the Hubin Dao Shopping Mall at Xin Tian Di, NBA Playzone will bring NBA excitement to young Chinese fans through a variety of basketball-inspired play areas and activities.
這一娛樂中心將坐落於上海新天地湖濱道購物中心，NBA樂園將通過各種各樣以籃球爲靈感的遊戲區和活動，給年輕的中國球迷帶來NBA的激情。
NBA mascots Clutch of the Houston Rockets and Benny the Bull of the Chicago Bulls will make regular appearances at NBA Playzone, which brings fans various basketball-inspired play areas and activities. Other activities include Rookie Challenge, In the Paint, etc.
NBA吉祥物休斯頓火箭熊和芝加哥公牛隊的貝尼牛將會定期在樂園內露面。其他活動包括新秀挑戰、夢想塗鴉等。
"NBA Playzone marks another key milestone in NBA China's efforts to connect with our young fans and their families," said NBA China CEO David Shoemaker. "We are excited for them to learn, interact and play in a healthy environment."
NBA中國首席執行官舒德偉表示："NBA樂園標誌着NBA中國努力接近年輕球迷及其家庭的又一里程碑。很高興球迷們可以在一個健康的環境中學習、互動、遊戲。"
NBA Playzone features 10 signature elements:
NBA樂園裏的10大標誌性元素包括：
Mascot Training Ground: Oversized jungle gym with slides, ball pit and zip-line course to challenge adventure-seeking children.
吉祥物的訓練場：超大的叢林攀爬區域，內設有滑梯、迷你籃球池、繩索等遊樂元素來滿足孩子們的冒險精神。
Rookie Challenge: A soft-play course that challenges young fans to jump, climb, crawl and dunk through a variety of obstacles.
新秀挑戰：輕鬆的課程，讓孩子們可以穿越各種障礙設置練習爬行、攀登、跳躍以及扣籃。
The Arena: Roughly one-third the size of an NBA regulation court, The Arena is designed to teach basketball fundamentals and develop star players of tomorrow.
夢幻籃球場：約爲標準NBA球場三分之一大小的定製籃球場，用以舉辦籃球課程並培養明日之星。
Dunk Zone: Enclosed trampoline space where children can showcase their high-flying dunking skills.
扣籃大賽：孩子們可以在這個蹦牀區域展示他們的彈跳及扣籃天賦。
Halftime Live: Digital interactive area featuring tablets where children can customize characters and interact with them through a gesture-controlled basketball game.
中場秀：孩子們可以這個電子互動區通過平板電腦和手勢控制技術操控的籃球遊戲來定製自己喜歡的角色並與之互動。
In the Paint: Arts and crafts area to create custom NBA-themed artwork.
夢想塗鴉：藝術和手工藝領域，孩子們可以創建自定義的NBA主題作品
Measure-Ups: Collection of life-sized player images, handprints and footprints for guests to measure themselves against their favorite stars.
比一比：擺放了諸多真人大小的NBA球員模型，球迷們可以與自己喜歡的NBA球員一較身高及臂展。
Party Rooms: NBA-themed private rooms for birthday parties or special events.
派對室：NBA主題的房間專爲生日聚會等特別場合設計。
Snack Bar: Food counter offering pizza, coffee, soft drinks and other light snacks. Parents can relax, grab a bite to eat and catch the latest NBA highlights and live games.
小吃店：爲家長和孩子們提供了比薩、軟飲、咖啡及其它小吃，讓大家在輕鬆愉悅的氛圍中品嚐小吃，同時觀看NBA賽事直播及比賽集錦。
NBA Playzone Store: Offering an exclusive collection of NBA Playzone merchandise, as well as a wide selection of NBA oncourt and lifestyle apparel, footwear, headwear and basketballs for children and adults.
NBA樂園商店：爲家長和孩子們提供了NBA樂園限量版商品以及一系列NBA場上及潮流服飾、鞋子、頭飾以及籃球。
